← ALL WORKPACIFIC PEOPLES’ PARTNERSHIP
BRAND REFRESH / WEBSITE / UI + UX

Shared purpose.
A clearer voice.

A collaborative brand refresh and website for a non-profit working alongside South Pacific Islanders and Indigenous Peoples to support empowered, thriving communities.

OUR ROLE

Brand refresh · Colour & typography · Messaging & voice
Website design · UI/UX · Online shop

01 / THE CHALLENGE

Many stories. One purpose.

Help PPP speak clearly about a wide range of topics while preserving the values and character of its existing identity.

02 / THE APPROACH

Listen, then build.

Work closely with the team, guided by their knowledge. Refine colour, typography, messaging and voice into a more consistent brand.

03 / THE OUTCOME

A connected experience.

A cohesive identity and an easy-to-navigate website connecting the organization’s stories, events and shop, with content the team can update in-house.

THE BRAND / A CONSIDERED REFRESH

Led by
their voices.

This work began with PPP’s existing identity. The team guided and educated us throughout the process, helping us keep its meaning intact while bringing greater clarity to how the organization communicates.

THE WEBSITE / STORIES + EVENTS + SHOP

A place for
connection.

A bright, welcoming website brings PPP’s work together. Clear navigation helps visitors find stories, event information and products, with a structure the team can keep current.

DESIGNED FOR THE TEAM

Easy to explore.
Easy to update.

News and event content sit alongside the online shop, bringing different parts of the organization into one consistent digital experience.

VISIT THE WEBSITE

Clarity through
collaboration.

A brand refresh works best when it stays close to the people it represents. For PPP, that meant listening carefully and building on the identity already there.

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