Sensitive subjects.
A clearer voice.
A refreshed identity, thoughtful messaging and a website for NuMind’s work in psychedelic-assisted therapy, designed to communicate clearly with clients and investors.
Brand refresh · Brand guidelines · Voice & messaging
Website design · Consumer deck
Build understanding.
Earn trust.
Help NuMind communicate sensitive mental health topics with clarity and compassion, while introducing its vision to prospective clients and investors.
Keep the meaning.
Clarify the expression.
Preserve the thinking behind the original identity. Refresh its expression and develop a consistent voice grounded in the company’s values and leadership.
A more cohesive presence.
A connected identity, website and consumer deck that give the team a clearer foundation for explaining NuMind and engaging its audiences.
Thoughtful words.
A human connection.
The messaging brings the company’s purpose and personality into focus. It gives NuMind a consistent way to speak across different topics, audiences and touchpoints.
Clarity, across screens.
A considered digital introduction to who NuMind is and what it offers, with narrative and messaging developed for both prospective clients and investors.
The system
behind the story.
A closer look at NuMind’s brand presentation and visual language.