From story
to storefront.

An ongoing collaboration connecting Shopify, editorial content and email.

Anna Kosturova chartreuse silk resortwear campaign by the pool

On the storefront.

Fresh homepage slides, new product listings and a welcoming signup experience. Keeping the collection current, from first look to checkout.

Anna Kosturova homepage shown on a desktop monitor
Homepage slideshow updates & Shopify product publishing.
Baja poncho styling featured in the Sweater Weather editorial

Editorial + email

From journal
to inbox.

Stories that bring the collection to life. Matching emails that carry the same idea into the inbox.

Explore the journal

A consistent experience.
Room to keep evolving.

Talk to us
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Tollefson Law

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HB Flipbooks